My general thoughts about things

I’m a Copywriter; So Why Am I Interviewing Freeway Rick Ross?

Seems like a legitimate question, right? Well, to be honest I still don’t know the answer. Perhaps it was a little bit of the reporter in me- wanting to scoop the story first. Or maybe it was the community activist in me, wanting to learn and share the message of someone with such an intriguing mission. I seriously don’t know why I took hours of precious freelancing time so that I could possibly write a controversial article.

Maybe it’s because deep down, we all want to do something that makes an impact to the World. That was my motivation behind joining AmeriCorps, I wanted to do something. However doing something with writing is not always so straightforward. How do you truly impact society with words? I guess you’d have to say some truly impactful things.

And that is probably the reason why my interview is still sitting on my hard drive- full of jewels of information that I eagerly want to share. I have no problem saying some impactful stuff- I just don’t know who to say it to, and when I do I want to make sure it counts. So for the last week my interview sits in a folder, while my mind races with ideas on the best ways to share it.

I don’t have this problem when I write copy. The medium is clearly defined: a website, an email, a Facebook post, etc. All I have to do is merely translate the brand’s message into words a target demographic can understand. But what do you do when you have the message but struggle with determining the correct medium?

Write a blog post about it?

So hopefully, I will figure this out soon, and can add another published piece to my collection. (Before his next movie is released…) In the meanwhile, enjoy the introduction from my interview.. it may give some idea about what’s in store:

Listen to the Intro Here




I’ll write your brochure, report on your grand opening and still have time to watch Game of Thrones

It’s October- Yay! Although fall began a little while ago, I can’t help but feel like I am entering a new season in my career. It feels like a season of change-the preparation for the long winter before the eventual bounty of the spring. I can say; I welcome this change, because I know it leads to something good.

What changes have begun for me? Well, first of all I began working as a part time ESL conversation teacher. There aren’t many better ways to gain an appreciation of your language, than to try and teach it to foreign speaker. I admire my students. They are dedicated to learn English and try very hard to pronounce the words I frequently take for granted. I mean, seriously, why don’t we pronounce it “Die-Ah-Bee-Tez”?

I’ve also had the opportunity to go back to my writing roots this week, as I took some journalism assignments. In case you didn’t read my bio I started as a news reporter. Actually, it was a freak occurrence that writing professionally even crossed my mind. A daughter of a business consultant, I had been writing pamphlets, brochures, flyers and newsletters since I was 12. My father did not know how to operate the DOS computer sitting in our spare room and my mother was too busy teaching school. So I became the go-to person for my dad’s freelance business career-reluctantly typing up promotional materials my dad had scribbled and drew on a scratch sheet of paper.

After a few years of being an unpaid typist, I began to understand the logic behind his writing. But I also began to detest it. In my 14 year old brain, I swore I’d never write anything for a business again.

Take a moment to reflect on the obvious irony.

Well, just like I eventually gravitated back to what I knew with copywriting, journalism reared its head. With its attractive package it dragged behind it, long hours, OCD moments of scribbling on notepads in the middle of the night and the overwhelming urge to ask a lot of questions. Don’t get me wrong, I love being a reporter. But for the seven pieces I am working on this week, I have already spent 15+ hours researching and interviewing. I haven’t even started writing yet! It’s hard, time consuming and many times, without profit. It’s a love-hate relationship that I wouldn’t trade for the world- $1,000,000,000 maybe – but not the world.

The Importance of Giving Back

So I know I’ve only been doing this full time entrepreneur thing for a month, but it has come time to take a break. Am I giving up? Absolutely not! I’m loving this whole writing thing! However, instead of quickly jumping into the deep water and losing sight of where I’ve come from, I am going to take a moment to give back.

So for the month of September, I am putting all new clients on hold to lend my talents to some causes that need them. What this means for you, dear readers, is that for a short while, I will be scaling back on my postings so that I can focus on these other projects short term.

It also means that I will not be taking on any new clients the month of September.

My two causes will be on Gifted Education and Dystonia.

I will be tweeting on these topics as well as posting on them at:

Blog on Gifted Education in America

Blog on Dystonia

I will also be donating my services this month (guest blog posting) for a donation to my son’s GoFundMe Campaign.

Thank you and I appreciate you taking the time to read!

So I quit my day job…..

So this is my first week as a dedicated freelance writer since 2000. I have to say it is exciting yet terrifying at the same time. Why the sudden change? Well, let’s just say that my body doesn’t respond to a time-clock very well. .. As I have hinted in previous posts, my health is, well, interesting. I knew that I might have challenges going into my full time job, and for years I balanced the rigors of a 9-5; 6-3 and 2-11 shift… It actually came as no surprise that my body won in the end. I was tired and I wasn’t having fun- not that work needs to always be fun- but c’mon why spend your life doing something that makes you unhappy if you don’t have to.

So when my health came into question, and I started to show more and more signs of fatigue. I started to wonder if my day job was doing more harm than help. Could I possibly better manage my health by going into business for myself?

When human resources told me that my inability to hide my discomfort was costing them money, and they couldn’t afford to wait for me to get better, I knew I had my answer. It was time to move on and take the step that I had known for so long I would need to take. I needed to go into business for myself.

I am sure other people have their reasons for going into business. For me it has always been health. There is something about corporate America that I seem to be allergic to. Perhaps its my upbringing. Being the daughter of a small business consultant, I grew up learning the basics of entrepreneurship and had real life successful business owners to judge success by. Sure,  I knew a few successful corporate professionals- my grandfather retired from IBM- but that list was significantly shorter than those with their own businesses. Working for myself was written into my DNA, and every time I tried to do otherwise, my body would flare up in retaliation like I had drank poison.

So was I surprised when climbing the corporate ladder sent me down a rapid free fall faster than my daughter in a room full of dog hair…

(She has allergies.)

I was not.

So while I pick myself up and reorganize my work schedule to fit the needs of my business, I am encouraged by the possibilities in front of me. Much of what is needed for a successful business is time- and I now have a lot of that to go around.